AYSHA MEHJABEEN; JILU VARGHESE. Consumer Responses to Visual, Sensory and Emotional Marketing Cues in Cosmetics: An Exploratory Survey in Thrissur, Kerala. TKM International Journal for Research in Management, [S. l.], v. 11, n. 4, 2026. DOI: 10.68878/tkmijrm.v11i4.233. Disponível em: https://journal.tkmim.ac.in/index.php/tkmijrm/article/view/233. Acesso em: 11 nov. 2026.